Making your products work for everybody
90% of disabled consumers say product descriptions lack essential details, and half feel mainstream brands aren’t doing enough to create product designs that consider everyone.
The results?
Uncertainty
Increased pressure on customer support
Costly returns
Products don't fit the bill
The answer?
Our technology evaluates your product against thousands of physical impairments, highlighting its strengths and suggesting simple improvements for a more inclusive design. We also provide tailored usability information to enhance your product descriptions, empowering disabled consumers to reduce purchase hesitancy, and minimise costly returns and support enquiries.
How Equipmii Insights work
Select your products
Partner with Equipmii and choose which products to enhance with Equipmii Insights.
Comprehensive evaluation
Our technology, powered by expertise from healthcare professionals and our community, evaluates your product across hundreds of impairment types in seconds.
Access Insights
Review Equipmii Insights to refine your product design and enhance descriptions with tailored, valuable information, helping disabled consumers quickly understand how your product meets their needs.
Learn from lived experience
As an optional extra, you can choose to dig deeper and connect with our impairment user panels for deeper insights and first-hand feedback.
The value for your business
Boost Conversions
Tailored product insights build trust and reduce purchase hesitancy, increasing conversions by an estimated 7.5%.
Cut Costs
Equipmii Insights can reduce returns by up to 15%, saving money and easing the burden on your customer service team.
Drive ESG Goals
Fewer returns mean less waste and lower carbon emissions. Plus, accessible product descriptions align with your commitment to inclusivity and sustainability.
Enhance Customer Loyalty
By catering to the needs of disabled consumers—25% of the population—you’ll gain a loyal, underserved audience and stand out in a competitive market.
Ready to enhance your product designs and descriptions?
Get in touch to learn how Equipmii Insights can revolutionise your business.